Category Archives: Video

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Repricing your clients: how to use marketing to communicate your value

Whether you are repricing individual clients, or increasing your firm’s fees across the board, and

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5 quick marketing wins for when you’re short on time

You’re not alone if when the work piles on, your marketing trails off. Whether it’s

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How can I build video into my marketing strategy?

Recording videos can feel intimidating. Your concerns about how you’ll be judged, or feeling as

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A guide to what to post on each social media platform (Updated 2025)

When you’re planning social media posts, knowing the current guidelines and limits by platform helps

PF’s 2022 journey: 12 client highlights

Whew! It’s hard to believe 2022 has come to an end. There’s so much we’re

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How to win a FREE space in the Accelerator coaching group

  It’s time again for the free GOLDEN TICKET for our 12 week Accelerator coaching

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September 2021: Embracing the power of video in your marketing

September’s monthly update introduction looks slightly different than usual. Here’s a video from Steph sharing

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What questions can I ask to create an amazing video case study for my accounting firm?

You’ve just finished completing a project for a client and you are ready for a

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100 ideas of what to cover in a 100 day content challenge

The very best video coach is you, recording a video, every day, over and over.

How can I edit my videos?

Technology has made it possible for anyone to shoot and edit videos. Even accountants who

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How to record video with screen share for your clients

“People buy from humans.” You hear this all the time. Your prospects need to know

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Golden Ticket! Win a free space on the Accelerator

*Did you win a golden ticket code?? Use it here – remember it’s a one

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Why you’re not doing that Thing – video, blog, personal social posts…

Yesterday I realised for about the third time in two days I spoke to an

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The direct link between accountant content and better marketing numbers

Accountants are creating content like never before. Your three enemies to marketing – fear, perfection,

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Don’t just create content: build assets

As an accountant, you’ve started creating content like never before. You’re sending emails, recording videos,

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How to record a video for your clients (or anyone) during coronavirus time

(A 10 point guide) Think of that question everyone keeps asking you Pull out your

Your website is the biggest and loudest piece of marketing in your kit
How and where do I share my Zoom webinar recording?

Many of you accountants are (and you never imagined THIS before the current climate!) running

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Do I hire right now? How do I start people remotely?

Question: “We have a new person who’s supposed to start soon. We’re working remotely now,

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Cheat sheet on running a Zoom webinar

*IMPORTANT EDIT: We’ve recently become aware of “Zoombombing” which means people hacking into your Zoom

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Is Vimeo or YouTube better for posting my accounting firm content?

You’ve decided to use video content for your accountancy firm and gone through the creative

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7 practical tips to help accountants be natural on camera

Recording video is hard. You rarely think about ‘how to be natural’ day to day

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How do I add captions to my videos?

Your buyer needs captions to engage faster with your videos.  Think about how you watch

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How to make your firm’s videos even more engaging

Video content is hands down the strongest engagement tool in your firm’s marketing armoury. It

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I (sort of) want to get started with video. What do I do? How do I start?

You know you need to be doing video, but as an accountant you’re feeling a

Why 'introductory videos' are generally useless, and what to use instead
Why ‘introductory videos’ are generally useless, and what to use instead

You’re going to do video. At last. Your accounting firm is going to get with

Facebook Live tips for accountants
Facebook live: My mistakes and learnings

Last week we ran our first scheduled Facebook live session. We set the time, sent

What video equipment will help me generate better video for my accounting firm?

Video. You know you need to be doing it. But you’re not. Why not? It

The power of video in 2017 – how to get visual with your digital marketing

Video is the new king! It’s something we at the Profitable Firm have been saying

Should you DIY or outsource your video production?

If you’re going to use video as part of your accountancy firm’s website and online

Coming up with Video Content for your Accountancy Firm

For accountancy firms, video content may seem a little hard to come by. Unless you’re