SHOW YOUR VALUE
WHAT WE’LL CREATE FOR YOU
This is like management accounts for your marketing. We’ll set up your marketing analytics, including Google Analytics, Google Console, heat mapping such as Microsoft Clarity, and more. We’ll review these regularly and deliver you a monthly impact report so you can see progress.
Marketing credits are PF currency: used to estimate the time required for any marketing actions you need completed. They give you the flexibility to get what you need each month, and change it as your strategy changes. All credits work is created uniquely for your firm.
Get unlimited small website management tasks for your WordPress site, including blog posting, small wording changes, image changes, content edits, and more. No need to do the website details yourself: our team will take care of it for you.
Foundational social posting which you can top up with your own personal posts whenever you’re ready. Social posts are researched, written, scheduled, and posted on your behalf to platforms such as LinkedIn and Instagram, including images & hashtags. You approve all posts before they are published.
“PF take my ideas and turn them into something tangible… and amazing!”
CHERYL SHARP
Pink Pig Financials
MONTHLY MARKETING INVESTMENT
HOW MUCH DOES IT COST?
We recommend a starting investment of £1.5-£2k per month. This includes your base level strategy fee (including analytics & tracking), and at least 10 credits for doing the marketing work.
Your monthly marketing package will be created based on what you need to reach your goals.
Marketing is not just about getting new clients. It’s making sure the people you sign up are happy and that the clients you already have are kept happy. It’s a whole lot more than I thought. So because of that, it’s one of the most fundamental things you can invest in as an accounting firm owner.There are only a few things now I would borrow money in order to be able to keep going with, and one of those is PF. It feels like it’s business critical, not something which is fit in around the edges trying to get more stuff in, but a fundamental part of changing the business.
STILL DECIDING? NEED MORE INFO?
YOUR QUESTIONS ANSWERED
You want to see results. Being strategic and consistent will support you in achieving your marketing and business goals. Here’s some more about how we work together.
How much is monthly marketing?
We recommend a starting investment of £1.5k-£2k per month. This includes:
- 10 monthly credits which you can use towards any strategy, content or design
- A custom report with your monthly marketing numbers tracked and actions planned for the following months
- At the higher level, social media content & publishing tailored to your firm’s needs
Will you do marketing for me each month?
In short: no, we will not do marketing for you, but we will do marketing with you! The more you are involved in your marketing, the better for your firm. Marketing is a reflection of the business you are doing, and you and the team are the ones who know that the best.
How much time will I need to dedicate each month?
We encourage you to put aside a minimum of 2 hours a week for your marketing. You’ll also need to put aside 1 hour per month for your strategy call, and you’ll need time to review your analytics report and video beforehand.
What are marketing credits and how are they used?
Marketing credits are the currency we use at PF to estimate any marketing task we will undertake for you. Here’s some ideas of what you can use them for: content and design for emails, blog post content, event promotion, website pages, PDF guides, case studies, printed items, social media posts, video editing. To get a credits quote, ask your strategist or complete this form.
Who is monthly marketing for?
Monthly marketing is for any accountant or bookkeeper who wants a steady drip feed of the best kind of leads. You need marketing to be done consistently every month, regardless of how busy you and your team are. You need someone to be doing marketing when you’re not able to, or when time gets away from you.
Who will be involved from both my firm, and PF?
Any decision makers (i.e. partners, executives) at your firm need to be involved in your monthly marketing. The best kind of marketing is when it reflects who your firm truly is. You have a full creative team as part of your monthly marketing: strategists, designers, content writers, developers. The team collaborates on all your work, sharing ideas and experiences so you get a well-rounded result.
START TODAY
Fill in the discovery form to tell us about your firm and what you need marketing to deliver. You have the option to request a call with us.