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How much is monthly outsourced marketing?

How much is monthly outsourced marketing?
How much is monthly outsourced marketing?

Like most accountants, at the end of the day you care about the numbers. How much does it cost to get my marketing done? But it’s good to ask whether that IS what really holds you back in your marketing. When you look further below the surface, what scares you the most is not just […]

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What’s the quickest way to get leads for my accounting firm?
What’s the quickest way to get leads for my accounting firm?

You want leads and you want them quick. That’s fair enough when you consider the pressure that most firms are under. Any of these sound familiar? You’ve lost a big client and it’s worried you You see all these other firms on LinkedIn getting loads of clients and you want that too You’re budget conscious […]

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Only got 10-30 minutes? Here are five quick marketing wins for when you’re short on time
Only got 10-30 minutes? Here are five quick marketing wins for when you’re short on time

Accountants, you are troopers. When things get busy, you put your head down and work incredibly hard to support your clients and get things done.  But whether it’s the busy season, the catch up after a well needed holiday or the knock-backs of a worldwide pandemic – when the work piles on, often the marketing […]

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How much does it cost to rebrand my accounting firm, and is it worth it?
How much does it cost to rebrand my accounting firm, and is it worth it?

You’re considering a rebrand for your accounting firm, which means there are a range of situations you could be in right now: I like my firm name and logo, but I’m open to hearing whether it needs to be updated a little My firm name is traditional or dated and I’m wondering what the benefit […]

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How to create YOUR process, your way, to convert the right leads
How to create YOUR process, your way, to convert the right leads

Your prospects may use a range of different software and systems but as you are the expert for your offering, you need to determine the best process for them to follow when working with you. If you change your process for each prospect, you will end up spending more time, effort and money than is […]

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Does your logo need a refresh?
Does your logo need a refresh?

  Your logo is important. It is the visual representation of your brand’s personality, and plays a critical role in the way people perceive your firm.  A logo’s job is to trigger recognition of the service your firm offers, so you want your design to create a strong first impression on the kind of people […]

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Do I need a business coach?
Do I need a business coach?

It’s an overused and over abused term “business coaching.” Time and again accountants put their hope in a business coach who promises them the world. Often that results in a bunch of gimmicky content and outdated sales tactics. While this might work in the short term- there isn’t a long game in mind- not to […]

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I’ve written a great blog – now what do I do with it?
I’ve written a great blog – now what do I do with it?

A blog post exists to be shared and seen. Remember the phrase – if a tree falls in a wood but nobody was there to see it, did it really happen? In the same way, if you write content providing answers to the questions your ideal clients are desperately seeking, and they never get to […]

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How to name your PDF guide so people actually want to read it
How to name your PDF guide so people actually want to read it

OK, so you need a “lead magnet”. One of those PDF guides like “10 ways to improve your cash flow” – maybe for good measure, “…to improve your cash flow during the Covid crisis”. There. Bam. You’ve got a PDF guide, a title, and all you need is to throw in a few things you’ve […]

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What marketing numbers does your accounting firm need to track and why?
What marketing numbers does your accounting firm need to track and why?

There are a lot of marketing analytics out there, an infinite amount it seems. So choosing which ones to track can be a challenge. It may even lead you to wonder why bother tracking any at all? Or even worse, you may keep trying different marketing actions based on only a few numbers. Potentially losing […]

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

Meet the team

Ever tried to explain someone you’ve known most of your life? Branding is like that: you’re trying to explain to prospects who you actually are, and it’s not just one well crafted line on the home page of your website. instagram.com/p/CGott8Ul9Iu/…

test Twitter Media - Ever tried to explain someone you’ve known most of your life? 

Branding is like that: you’re trying to explain to prospects who you actually are, and it’s not just one well crafted line on the home page of your website. https://t.co/MpOkRJTI7x https://t.co/abRQJMa25p