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How do I edit the first draft of a blog so it’s ready to publish?

How do I edit the first draft of a blog so it’s ready to publish?
How do I edit the first draft of a blog so it’s ready to publish?

I want to let you in on a little secret. Everybody’s first draft of anything is (at least) a little bad. But in this instance, bad is good. Because, the first draft of your blog only serves one purpose – to exist. As famous Author Jodi Picault says: “You can always edit a bad page. […]

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A year in numbers
A year in numbers

2020 was one of the most uncertain years in history and the world is now a different place because of it. And yet through it all we saw something remain the same: marketing. At least, the kind of marketing which is about helping people. That is the best kind of marketing: helping people and sharing […]

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What is the best way to title my blog post?
What is the best way to title my blog post?

? All you want is a blog post title which will target your ideal audience and guarantee they click, then read, then buy something or sign up as a client. Is that too much to ask?   Your title functions as your blog post’s logo. Just like your accounting firm’s logo, you want it to […]

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Only got 10-30 minutes? Here are five quick marketing wins for when you’re short on time
Only got 10-30 minutes? Here are five quick marketing wins for when you’re short on time

Accountants, you are troopers. When things get busy, you put your head down and work incredibly hard to support your clients and get things done.  But whether it’s the busy season, the catch up after a well needed holiday or the knock-backs of a worldwide pandemic – when the work piles on, often the marketing […]

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I have lots of first drafts. How do I edit a first draft so it’s ready for publishing?
I have lots of first drafts. How do I edit a first draft so it’s ready for publishing?

In our blogging breakthrough sessions, many of our clients have shared the same issue when it comes to getting their blog out there. You just don’t feel confident to hit publish. First, I want you to know this isn’t exclusive to the blogging breakthrough course. The confidence barrier pops up in our accelerator sessions, in […]

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From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

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How do you react when you get a new lead? 1. Yay! (but then discover they aren't right for you) 2. No thank you 3. More?! I have too many Sound familiar? Join our coaching session to learn how to better qualify your leads so you only take on the clients you love to work with!