Tag Archives: PF Lab

August 2023: Keeping the momentum going in your marketing

For many of us, summer brings a quieter few months in business. Lots of your

June 2023: The power of storytelling in your marketing

June’s PF marketing update brings an enjoyable and brilliant day in London at Lab Live,

April 2023: Turning celebrations into quality content

April’s PF marketing update brings the accounting world season of awards. It’s been brilliant to

February 2023: Recognising what choices you get to make

In this PF marketing update, we share why we choose everyday to work with accountants,

How to write a great marketing email: 12 tips for writing clear and actionable email content

Email marketing is not dead. Let’s get that out there straight away. Email helps you

August 2022: What’s new for you this month?

New team members, new challenges, new Accelerator coaching group and new weekly resources…there’s a lot

July 2022: Recognising the joy of in-person meet ups

I’m writing this fresh from my very first Xerocon! What an amazing few days myself

What is an About page and how do I make mine better?

The purpose of an About page is to show potential clients 1) you understand them

How much time do I need to be spending on marketing?

You may have thought marketing wasn’t the best use of your time in the past,

What is the best timeline to launch my new brand?

You’re thrilled about your new brand and are ready to share it with the world.

How much is outsourced social media and what will I get?

As an accountant, you care about the numbers and so naturally that’s where your focus

Why do I need to hire for both skills and values?

Especially within the past 6 months or so, accountants are looking for your people. Employees

How can I start marketing NOW?

We like you because you’re ambitious. You are enthusiastic about marketing and you want to

Testimonials: now I have one, what do I do with it?

You have a client testimonial and you know that using your client’s words in your

How do I launch a new service for my accounting firm?

Your accounting firm is launching a new service and you want to tell clients and