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How do I educate a team who sees marketing as letters and word of mouth?

How do I educate a team who sees marketing as letters and word of mouth?
How do I educate a team who sees marketing as letters and word of mouth?

Whether you’re the Owner or the Marketing Manager of an accounting firm – getting buy-in for your marketing strategy is vital.  You may feel like you’re banging your head against the wall trying to get your team on board with your plan, because a displaced focus and a displaced budget is frustrating.  Enabling your team […]

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Golden Ticket! Win a free space on the Accelerator
Golden Ticket! Win a free space on the Accelerator

*Did you win a golden ticket code?? Use it here – remember it’s a one time use!* This year, to recognise the immense effort being made by accountants all over the world to create content (particularly during these times), we are going to GIVE AWAY five free spaces on the 12 week Accelerator course. This […]

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Free and special offer COVID19 resources for accountants (from us and friends)
Free and special offer COVID19 resources for accountants (from us and friends)

Free things, and special offers, are going out everywhere for accountants right now. This isn’t an exhaustive list, because it’s specific ones we chose from people we know and trust. So if you love PF (or like us a little), you’ll like these people and their kind offers, too. We’ve included our own offer of […]

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The direct link between accountant content and better marketing numbers
The direct link between accountant content and better marketing numbers

Accountants are creating content like never before. Your three enemies to marketing – fear, perfection, and time – have been wiped out. You have bigger things to fear, no one cares if your blog post is perfect, and you’re just making time wherever you can find it, because you have to. This content you’re creating […]

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6 ways to start (or continue) to learn marketing into 2020
6 ways to start (or continue) to learn marketing into 2020

This is a pre-emptive blog post. Right now most of you are head down in tax work, trying to fend off everything else that dares to get in your way. Stay strong.  I know from experience once taxes are done and you’re back in the land of the living again – you’re going to want […]

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7 practical tips to help accountants be natural on camera
7 practical tips to help accountants be natural on camera

Recording video is hard. You rarely think about ‘how to be natural’ day to day and yet when that little red light goes on suddenly something changes and you’re under pressure.  It’s understandable, as there are a lot of considerations. “Is what I’m saying making sense? Do I appear professional enough? Does anybody care what […]

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Get free coaching on world class content (and other bonus goodies) with Accelerator
Get free coaching on world class content (and other bonus goodies) with Accelerator

Grand plans for your firm, know you need to do marketing to get there but not very sure where to start or when? As with everything, putting it off and over thinking makes it more daunting. That’s exactly what our past Accelerator members found before they built up their knowledge through the 12 weeks of […]

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The last thing I need in the world is another training course on marketing
The last thing I need in the world is another training course on marketing

One of the positives of all this focus on marketing-for-accountants lately is that there are a lot of you accountants going through some sort of marketing training lately. I’ve had a few emails this week from accountants in different parts of the world (the UK, South Africa, Canada…) telling me that they’ve just started a […]

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Accountancy content is boring. Is that all I can write about?
Accountancy content is boring. Is that all I can write about?

“I was a bit stuck on what to write about, to be honest. I had this preconception or block that accountancy is boring. I need to write about how to claim tax, and I couldn’t get excited about it.” This is what Michelle Gregory from Gregory Accounting said to me the other day when we […]

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Will a marketing course actually help me do marketing for my accounting firm?
Will a marketing course actually help me do marketing for my accounting firm?

As an accountant, you’ve identified already that you do need to address your marketing. Of course you don’t want to simply randomly start doing things and hope for the best. You want to do the right things, in the right order, that will end up getting you the very best kind of clients. Will yet […]

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

Meet the team

Many accountants are using @canva to design images for social media & marketing – here's how to use Canva better! wearepf.com/7-design-tips-… Marketing tip by @PF_chryzia who does all the designs for PF and our clients!

test Twitter Media - Many accountants are using @canva to design images for social media & marketing – here's how to use Canva better!   https://t.co/F1dtAvtHoy 

Marketing tip by @PF_chryzia who does all the designs for PF and our clients! https://t.co/woyHZpDIjT

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