You’ve hired a marketing manager for your accounting firm. Exciting! Now it’s time to
June has been an exciting and busy month for us at PF! Two new
We got asked last week: how much time we thought was spent on the planning
You know you are the bottleneck in your accounting firm, and it’s time to scale
In preparation for our team retreat this week the whole PF team, and some
Conversations. You have them every single day. With clients, with family, with friends, with
Having your own client community helps you to build trust, relationships, friendships and
January always feels like a strange month… and the start of 2022 is no different.
You have pushed through some really tough things this year and are feeling ready
I’m writing this while sipping my first festive coffee of the season… a Caramel Waffle
As an accountant, you are used to looking at the numbers. That’s what
When people visit your website, read your blogs and see your social posts, they
Multiculturalism can help you find a balance during volatile, uncertain, complex and ambiguous (VUCA) times
There are only so many hours in the day and as much as you might
You’ve read through some of our content, watched a few videos, looked through this very
As 2020 draws to a close, we can all agree it has been a tough
Writing is a creative thing. It’s often the reason as an accountant you think you’re
In a recent Accelerator session, one of our members said “I notice you always reference
Your clients are really, really thankful for what you’re doing for them right now. You’re
Yesterday I realised for about the third time in two days I spoke to an
All your clients, from the very best to your most difficult, are looking to you
Free things, and special offers, are going out everywhere for accountants right now. This isn’t
Accountants are creating content like never before. Your three enemies to marketing – fear, perfection,
As an accountant, you’ve started creating content like never before. You’re sending emails, recording videos,
A coworker of mine (not naming any names but rhymes with “baron sleigh turn”) mentioned
(A 10 point guide) Think of that question everyone keeps asking you Pull out your
Many of you accountants are (and you never imagined THIS before the current climate!) running
Phew. What a long year this week has been! Do you feel me? Accountants we
So everyone is working from home now and there are so many tips. So much
There’s a lot out there about how to “use” your coronavirus time. Or your quarantine
Okay, raise your hand (virtually and from a distance) if you’re already sick of all
Question today: “Decided this morning I’m going to setup a Facebook group for my clients,
Question: “We have a new person who’s supposed to start soon. We’re working remotely now,
*IMPORTANT EDIT: We’ve recently become aware of “Zoombombing” which means people hacking into your Zoom
Okay so, the world has gone a bit mad. I had some fears too, and
At PF, we don’t really have offices. We’ve got an address in the UK, and
*EDIT: UPDATED APRIL 2020 with new recommendations! You know PF works only and exclusively with