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Events, Plans & Strategy

Deeper Weekend 2018

Posted on October 30, 2018February 21, 2022 by Karen Reyburn

Wow! Deeper Weekend was amazing! Here’s a few sketchnotes from the sessions I loved!

Why you need to send your marketing person to that conference
Xerocon London: Win a video pack that turns your mobile phone into a traveling studio

We are PF. You are PF.
Sharing our stories and your stories


✨ 2024 marketing trends ✨

The countdown to 20
✨ 2024 marketing trends ✨ The countdown to 2024 is very much on (yes, we’re all definitely wondering where 2023 went!) 🔥 and so this month we’re going to be sharing some of the marketing trends we’re expecting to see in 2024! First up… a shift in to “micro influencers” For small to medium sized businesses, paid influencing is becoming less about who has the highest follower number and more about a genuine connection to the brand they’re promoting. So what does this mean for you as an accounting firm? 🤔 It’s an opportunity to show off your best influencers: your clients 💛 By sharing your client’s stories, experiences and kind words, you’re helping prospects like them to feel heard, seen and understood by your firm. It helps create relatability for your ideal audience and it matches the experience they’ll have when they start working with your firm. Interested in exploring paid influencers? First up, do a values check and make sure that any options you’re exploring are an authentic representation of your brand and values. #marketing #trends #2024 #micro #influencer #clients #stories #experience #value #accounting #firm #accountants #bookkeepers #cpa



📢NOW HIRING for Marketing Strategist 📢 You’ll be great at this role if you understand how to translate clients’ needs and goals into tailored marketing strategies, you enjoy building relationships with people and you have a passion for keeping up to date with marketing trends! You’ll also have 5+ years of marketing strategy experience. 🔥 You'll also be: 🔥 Passionate about people 🤝 Collaborative 🗣 A great communicator with amazing presentation skills 😍 Creative ✔ Enjoy working remotely 🌍 PF works exclusively with accountants all over the world, and our team of 20 team members collaboratively work together to deliver strategy, design, and content for our clients. 💻 This is a fully remote role, and this person must either be based in the US for this position or be willing to work on a US time zone. ➡️ The first step is to send us a 3 minute introductory video. All the details are in the careers link in our bio and story. We look forward to meeting you! #hiring #roleavailable #marketing #marketingstrategist #accountants #nowhiring #newjob #creativeagency


Last Friday, our team enjoyed a #RestPillar day! 😌🍃✨️ Whether it's reading, meditating, cooking or spending time in nature, it's amazing to see all the different ways we choose rest 💛 Rest is one of the four pillars we stand on at PF. Without rest, it’s far more difficult to stay true to the remaining three. We love grit, and we know when to stop so your work is all the better for it later on. True rest helps you to be fully creative and open space in your mind for new ideas and fresh thoughts. And realistically, it needs to be planned for! When did you last plan a rest day for you and your team, or even half a day? If it’s been a while, here’s your reminder to do so! #team #member #pillars #restpillar #space #creativity #newideas

It’s about time we officially introduced our Mar
It’s about time we officially introduced our Marketing Assistant, Vitor! Originally from Brazil, Vitor now lives in London and is enjoying learning all things British. He first discovered his passion for advertising and marketing at the young age of 14 while working in his first agency. Fast forward a good few years and Vitor is now helping more awesome accountants and bookkeepers get to know PF, build genuine relationships, and unleash their creativity! He loves seeing the impact marketing can have on small businesses and people’s lives and his creativity shines (well actually, seriously beams) when he’s working on creative ways to communicate PF’s value. Outside of work, Vitor loves taking low-cost flights or trains with his partner and dog, Toast, to explore new countries and learn new languages. He has also recently started bouldering. We love all the amazing energy and positivity you bring to our team, Vitor 💛 #team #member #appreciation #dev #creative #agency


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  • Marketing Map
    • Philosophy
  • Coaching
    • Accelerator
    • PF Lab
  • Our Services
    • Foundations
    • Branding
    • Websites
    • Monthly Marketing
  • Client Stories
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  • Meet Us
    • Careers
  • Blog
    • Free resources
  • START TODAY
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