In just 30 days, you’ll move from guessing to knowing. Think of it like starting and tuning an engine — the same journey, depending on how ready you are to really drive your firm.
YOUR OPTIONS
Choose the level that fits your current stage
These are one-time projects to get you started.
If you decide to work with us on implementation, these levels are a good indicator of monthly outsourced CMO fees.
Baseline Analysis
Ideal for you if
You’ve never had analytics properly set up (or aren’t sure if they’re right). You’ve been relying on instinct instead of insight, and you know there’s data sitting out there that could help — if only it was connected.
You want a clear, working dashboard that finally shows what’s really happening with your marketing.
Best for
- Firms who have no analytics set up
- Newer and smaller firms (1 owner, 1-5 team)
- Anyone who doesn’t know where to start with analytics
Lead Gen Focus
Ideal for you if
You’ve got some data (you think)….but you aren’t clear what it’s actually saying. You can see some of the numbers — visitors, clicks, followers — but not the story behind them. You’re ready to understand which assets you’re missing, what’s working for lead generation, and where to focus your next marketing effort.
Best for
- Growing, ambitious firms
- Small to medium sized firms (2 partners, 10+ team)
- Anyone who needs more leads of the right kind
Strategic Application
Ideal for you if
You need the tools and the data, and you’re ready to connect everything into one powerful strategy. You’re ready to see how to step up your entire brand, website, and firm marketing so it works together — not in silos or based on gut feel. You want to make confident, evidence-based decisions that drive consistent, long-term growth.
Best for
- The most ambitious firms
- Existing, established brand (even if it needs work)
- You’re producing content regularly (and want it to deliver better)
- Ready to invest more on a monthly basis
MEET YOUR
STRATEGISTS
Our expert strategists blend experience in analytics, content, and brand strategy to reveal what drives your marketing — and where your biggest opportunities lie.
NOT SURE? NEED MORE INFO?
YOUR QUESTIONS ANSWERED
Are these one-off or monthly prices?
The prices shown are for the initial, one-time project to identify the gaps and be clear on the actions that will help you get better marketing results. If you would like support with implementation, these prices are a good guide for the monthly Outsourced CMO work you may need on a regular basis.
However, your monthly implementation quote will be based on the budget you have and the priority work you need, so we’d suggest signing up for the initial project and then discussing further work with us once you have the outcome report.
Do the higher levels include what's in the lowest level (setup)?
Yes! Every level builds on the one before. When you start with Baseline, you get setup of the website analytics shown here. When you start with Lead Gen, you get all those analytics set up as well as everything else in the lead generation review. And the Strategy level includes both Baseline & Lead Gen reviews, as well as a full marketing strategy.
What if I'm not sure I need everything in one level?
The key with all of these levels is the word “gaps”. No matter what you’ve done already, there will be some gaps – and that’s what we’re looking out for. So we’ll check everything we’re doing against the marketing or analytics you’re already doing. For example if you already have one or two of the analytics tools set up, we’ll review them to make sure they’ve been set up properly, and look for ways to improve. If you have an existing marketing strategy or plan, we’ll compare it to your data and identify anything that wasn’t considered.
And if you genuinely don’t need something in a particular level, we’ll replace it with something more useful to you.