SEO (Search Engine Optimisation): the dreaded thing you know you need to do…but have no
A blog post exists to be shared and seen. Remember the phrase – if a
Paid social can be enticing. The promise of leads, bought and paid for delivered to
Let’s go back in time. Before search engines, a list of FAQs (Frequently Asked Questions)
*EDIT: UPDATED APRIL 2020 with new recommendations! You know PF works only and exclusively with
For some reason, as soon as you’ve said you’re an accountancy firm, many SEO agencies
Your website is a hub to which you are consistently driving people from all of
Original content that has the “They ask, you answer” concept at its core is what
When firms are looking at their marketing efforts, they often they want to jump straight
It’s easy for an accountant to get excited about marketing. Believe me, I’ve seen accountants
Following on from my recent blog post about the 3 core elements of SEO, there
SEO: The 3 letters that many accountants have come to fear! Why? Because of all
The thought of looking at SEO from scratch is fairly daunting for anyone. And it’s
Having a blog on your accountancy firm website – and keeping it updated – is
You may not think of yourself as a marketer – you’re a professional accountant, after
Accountants are already waking up to the fact that “SEO is dead” – or
Is social media the answer? Or is SEO the answer? When it comes to social
UPDATE: After an email from a fellow accountancy consultant of mine, Mark Lee, I discovered
It’s tax season (In the UK, at least.) Whether you’re in the UK or
If I ask how old your dog is, and you tell me she’s 13 years
Yesterday I had the opportunity to speak to a group of ICAEW accountants about Google
One of the greatest myths among the accountancy industry is the desperate need to “get
Taking on Xero for your accountancy firm will probably be one of the best decisions
SEO rankings. Getting to the top of Google. Being found online. All of these things
We’ve been told for some time that domain names (the URL for your website) are
For many accountants, the question is not, “Should I get another social media engine?”, but,
So, in case you didn’t notice yet, we’ve launched our new website this week! Woohoo!
