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Tag Archives: calls to action

How do you find out what your accountancy firm is good at?

It can be tricky to know what people like about you. But as we said

Keep it simple

This is a root concept of all the best marketing, and the more marketing we

Take the fear out of accountancy

Are your clients afraid to hear from you, their accountant? If you are only in

Marketing: Not perfect, but done.

This is one of my rallying cries when it comes to marketing. Not perfect, but

Make your primary call to action something besides a phone call

Is the primary call to action on your website ‘Call us’? (or some variation) If

27 Ideas for Website Calls to Action

I’ve shared in a previous post the principles of good website calls to action.  Now

Website Calls To Action

Accountants are beginning to realise that their website – and all the various landing pages

Blogging: 6 solid reasons your accountancy firm should be blogging

One of the areas of greatest opportunity for accountancy firms (and, indeed, any professional service

We are PF. You are PF.
Sharing our stories and your stories


Have you explored the Free Resources page on PF’
Have you explored the Free Resources page on PF’s website yet?

There’s something for every type of learner - whether you like to watch videos, read blogs, or take action with the templates.

Follow the link in our bio to get there quickly. 

#freeresourcesforaccountants #accountingmarketing #marketingforaccountants #wearepf

AI is one of the best tools around right now – I u
AI is one of the best tools around right now - I use it every single day to speed up my work. But if you aren’t keeping an eye on what it puts out (and what you put in!), you may end up sounding generic, robotic, or corny.

This is just a couple of tips to help you get the best out of AI:
Be specific with prompts
Feed it your brand voice
Question everything it tells you
Ban the buzzwords.

The goal isn't to replace your expertise - it's to help you share it better.

Need help with marketing strategy that actually sounds like you and wins you ideal clients? 

Newsletter sign up in bio 👆

#BrandVoiceTips #MarketingWithAI #AIContentCreation #SmarterMarketing #EthicalMarketing

I mean, if the sky is trying to tell you something
I mean, if the sky is trying to tell you something then you have to listen right?

#WeLoveAccountants #IdealClients #MarketingForAccountants #MarketingStrategy

Our @kellidoorne is heading to Dublin! ✈️

We'
Our @kellidoorne is heading to Dublin! ✈️

We're buzzing that our marketing strategist @kellidoorne is speaking at the BKR International EMEA Regional Conference on June 14-16.

Her session "Human Strategy Meets AI - Finding the Balance" is all about using AI tools smartly whilst keeping your brand voice intact. Perfect for accountants who want to work with AI, not be replaced by it.

The whole lineup looks brilliant - practical sessions you can actually use in your firm straight away.

Proud of our team taking PF's marketing expertise to stages around the world! 🌍

#TeamPF #BKRInternational #Dublin #AccountingMarketing #AIStrategy #ProudMoment


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  • Marketing Map
    • Philosophy
  • Coaching
    • DIY Accountant Marketer Course
    • Accelerator
    • PF Lab
  • Our Services
    • Foundations
    • Branding
    • Websites
    • Monthly Marketing
  • Client Stories
  • Pricing
  • About Us
    • Careers
  • Free resources
    • Blog
  • START TODAY
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