Category Archives: Email

How to write a great marketing email: 12 tips for writing clear and actionable email content

Email marketing is not dead. Let’s get that out there straight away. Email helps you

Do I still need to do email marketing for my accounting firm? 

You’re feeling the overwhelm of trying to do “all the things” when it comes to

Don’t just create content: build assets

As an accountant, you’ve started creating content like never before. You’re sending emails, recording videos,

How to (and not to) write an email about COVID-19 to your clients

Okay, raise your hand (virtually and from a distance) if you’re already sick of all

How do I get new ideas for content when I feel like I’ve exhausted my list?

“Content marketing is simply the act of teaching and problem-solving so as to earn buyer

What is BOMA, and is it a good idea for my accounting firm to use it?

One of the biggest and most popular announcements at all the Xerocons this year, worldwide,

Why join yet another online programme (and how plain text emails still work)

On Tuesday of this week, I sat there looking at our list of members for

What to consider when looking for an email marketing tool

As a creative agency, we’ve used a lot of email marketing tools and so have

How to grow your email list like a pro

Your email list is one of the most important tools in your marketing locker –

6 email marketing tips for accountancy firms

No, email is not dead. As a matter of fact, it’s more alive than ever:

4 Epic Pitfalls to Buying An Email List

This post comes to you courtesy of Dave Coghlan, who’s currently working with Experian on

4 Ways for Accountants to Build an Email List

This post comes to you courtesy of Dave Coghlan, who’s currently working with Experian on