Tag Archives: follow up

Is marketing only about attracting new clients? Or does it include onboarding and other processes?

I was talking to an accountant on Facebook recently, and we were arranging a call

5 Things you need to have in your accountancy firm’s social media plan

“Those who fail to plan, plan to fail”, Benjamin Franklin once said. The same is

How do I follow up a proposal when I’ve heard literally nothing at all?

Sending out a proposal is exciting. You got the enquiry, you’ve had the meeting, and

How accountants can better prepare for a conference or exhibition

You will get far more from being part of a conference or exhibition when you

Follow up is your marketing lifeline

‘Follow up, and do it forever.’ For those in professional services (which includes accountants), follow

The reason the ‘slow burn’ marketing works… in the long run

The reason the ‘slow burn’ in marketing works is that people need to be ready

The happy, safe place of marketing for accountants

The other week I was talking to one of my clients, an accountant in Canada.