The Accountant Marketer is two things: a book (currently in the editing & review process), and a “Do It Yourself” training course.
It’s a summary of everything we’ve learned about content marketing for accountants over the past 9 years: what works, what doesn’t, what to do and in what order.
Whether you’ve been doing some content marketing or are just getting started, you want to gain structure and create content consistently that attracts ONLY the clients that you love to work with.
Here Karen introduces the 12 elements of content marketing:
PF has been teaching accountants these marketing concepts as part of a structured course for over six years. Hundreds of accountants every year have gone through the course, and have come out of it with new confidence and assurance – as well as actual blog posts, website pages, new brands and logos, videos, and other content they’ve created themselves.
It will all be available to you soon: join the waiting list and we’ll let you know as soon as you can access all the videos and homework items.
To get started faster, with one on one coaching and feedback on your content, check out the Accelerator.