Tag Archives: pillars

How to launch a new brand internally in your accounting firm

You’re busy going through a rebrand and you can’t wait to show it to the

Why branding is one of the most important things for an accountant to understand

How many times have you walked into a situation and felt like you should know

Choosing personal pillars and values (and how this helps a team)

Not long after I set up PF, I identified what I saw as the core

Values: Have them AND live them

Last year I was asked to sketchnote the five values for a company called Diagnostax.

Defend or dive deeper

When you identify something about yourself that’s different, something that tempts you to feel is