When it comes to outsourced monthly marketing you have many options to choose from and
There could be a number of reasons you’re considering putting marketing on pause. You might
We like you because you’re ambitious. You are enthusiastic about marketing and you want to
For over seven years I’ve been writing Karen’s Marketing Tips, week in and week out,
Your clients are becoming vaguely aware of something called auto enrolment. Unfortunately, for most accountants,
Last week we delved into ‘How to use today’s news to market & sell advisory services’
You can no longer evaluate marketing ROI based on individual efforts. It’s so tempting for
I could not be more thrilled at the publicity that ‘content marketing’ is beginning to
Last week we looked at the fact that follow up is your marketing lifeline. But
‘Follow up, and do it forever.’ For those in professional services (which includes accountants), follow
One of my favourite research organisations is the Hinge Research Institute. I particularly like the
This is one of my rallying cries when it comes to marketing. Not perfect, but
About a year ago, I was browsing Twitter and enjoying the brilliance of the Dancing
When it comes to marketing, working with an expert is the way to go. Actually,
Many accountants I have spoken to have almost a sheepish attitude towards their own work
This week I was one of the speakers at the ICAEW Practice Expo in London,
By now you’ll know that we at the Profitable Firm are pretty big fans of
Having worked with (and for) accountants for nearly 20 years, I’ve learned a little about
If you’re going to use video as part of your accountancy firm’s website and online
I recently finished watching the film ‘Jobs‘. I plugged in my Apple earbuds, watched the