Having a friend design your logo feels like a savvy decision when you’re just starting
You’re considering a rebrand for your accounting firm, which means there are a range of
Your logo is important. It is the visual representation of your brand’s personality, and
You can get business even though you have an ugly logo. People can still decide
Anyone who has been through a rebrand or branding project will know that once you’ve
What happens when you realise your brand isn’t truly reflecting who you are…but you know
So you’ve written content for a guide you’ll use for clients and prospects, and you’ve
On-brand, branded, brand identity, branding, Russell Brand. So many brand related words, all with slightly
Here’s a real life example of how you can slowly change your branding in line
It’s amazing how much work goes into something very simple. You may have noticed there’s
The concept of “brand” is tied directly into the principles of content marketing. When your
Great marketing ideas can come from anywhere: and even more importantly, they come from
One of the foundational elements of your content marketing journey is your brand. And by
