Tag Archives: brand confusion

You may not be wowed by your logo, and that’s okay.

When you get a logo designed, you are ready and waiting for it to AMAZE

How do mistakes in the creative process actually help you for your next one?

As accountants, you are natural planners and enjoy finding clarity in financial chaos. When it

Is a brand something to start right away, or do I wait until I’ve been in business a few years?

You’ve heard about the power of branding and as an accountant you want things done

Does my firm need a separate entity for our cloud accounting offering?

Several years ago, there was a spate of advice given to accountants – particularly some