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We are PF. You are PF.
Sharing our stories and your stories

Does your marketing feel a little like navigating

Does your marketing feel a little like navigating a maze without a map? 😕

You’ve done some “marketing tasks”: sent a few emails, published some blog posts and maybe shared a few videos on LinkedIn. But it’s all disconnected and you aren’t seeing the momentum or traction you’d expected.

You know a marketing campaign can help with this, but you don’t know where to start, how much you should be investing, which assets you should create, or in which order you should be doing things.

Read this blog and download the FREE campaign planner template to be guided through the process of creating a marketing campaign for your firm so you can finally start seeing results. It will help you:

🎯 Define goals & objectives
👥 Define the audience
📢 Decide which channels to use
📝 Plan content format and creative assets
💰 Set a budget and allocate resources
📊 Track results and ROI
👀 Decide which metrics to watch

Let’s get strategic 💪
Drop ‘campaign’ in the comments, and we’ll send you the link to our latest blog post and the FREE campaign planner👇

#marketing #accountants #campaigns #freetemplates

You know you’re the perfect fit for your prospec

You know you’re the perfect fit for your prospects, but do they? 🤔

The countdown to Digital Accountancy Show is well and truly on and we’re getting ready to talk to accountants who need help with exactly this ⬇️

When @neshapai, the owner of @pai_cpa, came to PF, she felt like something was missing every time she had a sales meeting. She needed something that could showcase the type of clients her and her team love working with, how her firm works, and how they live out their values in their work and lives.

They needed a strategy to showcase their unique approach to helping small businesses thrive.

So our creative team created this manifesto, a visual representation of who Pai CPA are which shows how they’re the perfect fit for their prospects.

Nesha and her team have been able to use their manifesto in in emails and at events to spark conversations that leave a lasting impression 😍

Ready to stand out from the crowd? 🌟 Comment ‘manifesto’ below, and let’s schedule a chat with our creative team to start crafting a manifesto that sets you apart from other firms.

#marketingforaccountants #manifesto #marketing #creativeagency #marketingsolutions #prospects

With less than 1 week to go until Digital Accounta

With less than 1 week to go until Digital Accountancy Show 2024 kicks off, here’s 3 tips to help you get the most from the 2 days 🚀

1️⃣ Plan to be at the sessions you really don’t want to miss

From the look of the line up this year, there’s likely going to be LOADS of sessions you want to be at. You can’t be in four places at once (unless you’ve mastered time traveling) so spend a little time before planning where you want to be and when. That way, when you get carried away talking about great marketing at the PF stand, you’ll have a plan for where you’re headed next 💪

2️⃣ Set goals for what you want to get out of the show

Whether it’s networking, catching up with friends, developing your knowledge in a specific area or scoping out the next app you might need for your business, giving some thought and time to setting your goals beforehand means you’re going in clear on the impact you want the event to have on you and your business.

3️⃣ Turn off notifications and focus on being present

As a business owner, it can be tough to mute emails, Slack, Teams… whatever platform you use. You’ve got clients who need you and possibly a team to support. By going to the show, you’re investing in expanding your knowledge and gathering ideas for how you can keep improving your clients’ experience. It’s your clients and team who then get to benefit from both these things!

🏆 Bonus tip: Come see us at stand B19 to chat about what you most need marketing to deliver for your firm.

#DAS24 #marketing #accountants #events #prep #toptips

Event season is about to kick off 🚀

WEAREPF

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