When accountants don’t consider themselves creative, marketing suffers. You hire someone to do the marketing – a creative agency, or your own internal marketing team.
But without the understanding of how to involve your own creativity, your marketing remains fairly generic and boring.
Join one of our live (in-person) events to find out how to unlock the creativity in yourself and in your team. The result is a drip-feed of better clients than ever.
6pm – 6:30pm: Arrival & networking
6:30 – 7:30pm: Talks
7:30 – 9pm: Drinks, nibbles & networking (open bar and free nibbles!)
You’re welcome to invite any friends or colleagues who work in the cloud accounting space.
The qualified accountant with a creative heart.
All her life, Karen had people tell her that she was too creative to be an accountant, and too organised to be a creative. Turns out the combination of those two skills is exactly why her creative agency, The Profitable Firm, has been such a success with accountants.
An expert female voice, Karen speaks regularly for organisations such as Xero, The Institute of Chartered Accountants of England and Wales (ICAEW) and BKR International, to name but a few.
An innovative and creative thinker, Nick worked worked in the world of brand and marketing with global brands for 24 years across a range of roles and disciplines.
Now as the CMO of Float, Nick has broad and in-depth experience of brand and marketing strategy & transformation, customer relationship management, application design and development, and many other skills we’d typically consider “creative”.
He’ll share what he’s learned working in a creative agency, and now with the cash flow tool Float, to help accountants tap into their own creativity.
Paul is an innovator, a passionate and motivated entrepreneurial accountant.
He founded MAP (originally My Accountancy Place), a niche accountancy firm serving digital agencies – ONLY, and he’s certainly not risk averse. MAP came about after a deep frustration that other firms were providing low value services which had little or no impact on their clients.
Paul’s a huge fan of using creativity and new technology to attract the best clients.
Alasdair is the co-founder of innovative accounting firm Ashton McGill. They use a unique blend of accounting, business experience & design thinking to help customers build better businesses.
Alasdair is a chartered accountant with a huge amount of experience working in customer experience. He’s brought the weight of that expertise into his firm, creating a positive, dynamic and fun environment for clients and staff alike.