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Who do you want to be when this is over?

Who do you want to be when this is over?
Who do you want to be when this is over?

Okay so, the world has gone a bit mad. I had some fears too, and they’ve gone up and down a bit as shown by this handy graph.  Here’s the things I’ve been telling myself, my team, and pretty much anyone I ended up talking to this week about the coronavirus (so, everyone). On levels […]

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Values: Have them AND live them
Values: Have them AND live them

Last year I was asked to sketchnote the five values for a company called Diagnostax. I got to know them through one of the owners, Gwil, who I met at an accounting conference. I was walking through the hordes of people and Gwil literally stopped me and said “You’re Karen Reyburn, right? The one who […]

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Managing a remote team to build community and stay connected
Managing a remote team to build community and stay connected

At PF, we don’t really have offices. We’ve got an address in the UK, and we go there every month or two for meetings and connecting with our accountants, but day to day, the team members work all over. From home or a coffee shop or a cave on an island or wherever they want […]

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Our 7 stage hiring process: Using marketing principles to get the best employees for your accounting firm
Our 7 stage hiring process: Using marketing principles to get the best employees for your accounting firm

Hiring is exciting. You’re taking on new clients and you (and your team) literally can’t handle the work. Yay! Growth! Hiring is scary. You’ve either hired people who haven’t worked out, or you know someone who has. Some stories are very, very bad. When you start out hiring, or if you’re using the old ‘gut feel’ […]

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

Meet the team

Here's what @kendall_pf is excited to do at #DeeperWeekend: 1. Have great conversations with #accountants 2. Talk to you about how to connect your goals to your marketing 3. Eat tasty food with @karenlreyburn (and anyone else who is keen!) See you there! @THRIVEalCPAs