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The Oscars mistake: brand, social media and getting it right
The Oscars mistake: brand, social media and getting it right

Unless you’ve been hiding under a rock this week, you’ll have noticed things went a little bit awry at this year’s Oscars ceremony. The wrong envelope was handed to the presenters of the Best Picture award category, the wrong movie was announced as having won and then… well, then chaos took hold. As an accountant, […]

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Bite size Q&A: Build your audience and leads using Crowdfire App
Bite size Q&A: Build your audience and leads using Crowdfire App

We run a live Social Marketer Q&A session every month!  Here’s a quick actionable area to focus on from the latest session. What is Crowdfire App? Crowdfire App is one of the tools we use to generate leads and build up a targeted audience. It’s very powerful and a lot of our Social Marketers are […]

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Bite size Q&A: What’s the best tool for monitoring social media activity
Bite size Q&A: What’s the best tool for monitoring social media activity

We run a live Social Marketer Q&A session every month!  Here’s a quick actionable area to focus on from the latest session. So.. where do I start? You can use some free and low-cost paid tools such as Hootsuite, Sendible, etc to give you basic information on your social media stats, but you can get […]

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Social Marketer Q&A: Improving your lead generation through social media
Social Marketer Q&A: Improving your lead generation through social media

An important part of our Social Marketer online training course is the Q&A sessions we hold for members. Some strong topics came up in the latest Q&A and we thought we’d share these to help you add continuing value for your firm. Highlights include: maximising LinkedIn activity you’re already doing (hopefully), your firm’s social media […]

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How LinkedIn Pulse can help your accountancy firm reach your target market
How LinkedIn Pulse can help your accountancy firm reach your target market

LinkedIn Pulse is a feature that LinkedIn have added so that you can publish your own content, similar to a blogging platform and start reaching their huge member base.   Accounting firms have recognised the value of sharing content via their own blog – and we’ve long recommended that they do so. But how does […]

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Behind the scenes of our social media programme for accountants
Behind the scenes of our social media programme for accountants

We launched The Social Marketer programme last week – yay!   An amazing first project to work on This is my first start-to-finish project since becoming part of the growing Profitable Firm team and it’s been really enjoyable. I just wanted to share some of the things I’ve loved about getting this live! Amazing applicants! […]

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

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