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The answer to “How long do I need to do content marketing before I see results?” (You may not like the answer)

The answer to “How long do I need to do content marketing before I see results?” (You may not like the answer)
The answer to “How long do I need to do content marketing before I see results?” (You may not like the answer)

I’ve been asked this question, in varying forms, for years. The answer has usually been somewhere between “it depends” and “longer than you think”. But thanks to marketing and social media expert Mark W. Schaefer, a keynote speaker at the recent CMA Live event, I’ve now got the answer for you. (You may not like […]

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The “two bucket rule” of marketing ROI for accountants
The “two bucket rule” of marketing ROI for accountants

You can no longer evaluate marketing ROI based on individual efforts. It’s so tempting for accountants to still do this. “I tried Twitter for two weeks and it didn’t work – I didn’t get any new leads.” “We ran an event and didn’t get any new business.” “Networking doesn’t work for us.” You look at […]

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About Us

From cloud accounting software to making tax digital, you don’t have to explain the technicalities of accounting to us. Let’s skip to the good marketing stuff.

Meet the team

Here's what @kendall_pf is excited to do at #DeeperWeekend: 1. Have great conversations with #accountants 2. Talk to you about how to connect your goals to your marketing 3. Eat tasty food with @karenlreyburn (and anyone else who is keen!) See you there! @THRIVEalCPAs